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Revitalized Detroit Concours To Celebrate The Motor City’s Rich Design and Innovation History

Hagerty

By VM Staff - Mar 2, 2022, 12:52 PM ET

Revitalized Detroit Concours To Celebrate The Motor City’s Rich Design and Innovation History

Building upon the Concours d’Elegance of America’s four decades of excellence, Hagerty’s inaugural 2022 Detroit Concours d’Elegance provides a new home (Detroit Institute of Arts) and new fall dates (September 16-18) for a Motor City staple.

The all-new Detroit Concours d’Elegance will be weekend-long tribute to the people who designed, built, and drove the American car culture, and to the vehicles at its heart. Held at venues throughout the city, complimentary and ticketed activities include new vehicle showcases, ride & drive opportunities, exclusive experiences, engaging seminars, Saturday’s Cars & Community festival and Sunday’s Concours d’Elegance.

“We’re incredibly excited about the event’s new home in downtown Detroit. Being there puts car lovers right in the middle of the thriving design, music and sporting culture of the Motor City,” said McKeel Hagerty, CEO of Hagerty. “Concours weekends are about championing the fact that all cars are cool and some of them are just jewels that need to be celebrated. This event will honor the tradition of the concours, but also bring in new elements to provide on-ramps for future car lovers and families.”

Photo: Hagerty

Weekend events will be hosted in some of downtown Detroit’s most energetic venues and public spaces, specifically chosen to showcase the city. For instance, the renowned College for Creative Studies facilities will become the stage for deep-dive seminars featuring design legends from the automotive industry and beyond.

The city’s first Cars & Community festival will take place on Saturday, Sept. 17, and feature Cars & Caffeine, RADwood and Concours d’Lemons displays as well as a Kids Zone, with activities for enthusiasts of all ages. A portion of every ticket sold will support local charities.

On Sunday, Hagerty will transform the Detroit Institute of Arts grounds into an automotive wonderland. The architecture and location in the heart of the city’s cultural center make it the ideal setting for a competition of elegance, where the world’s finest automobiles can be observed and celebrated as rolling works of art.

For more on the Detroit Concours d’Elegance, click HERE.

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