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RACER Magazine and RACER.com expand coverage of vintage racing and associated lifestyle events
By alley - Jun 12, 2015, 1:10 PM ET

RACER Magazine and RACER.com expand coverage of vintage racing and associated lifestyle events

RACER's founder and Executive Publisher, Paul Pfanner today announced that RACER's commitment to coverage of Vintage Racing and associated activities will be expanded effective immediately.

In explaining the move Pfanner said: "We began exploring vintage racing coverage on RACER.com one year ago with the inaugural SVRA Brickyard Vintage Racing Invitational at the Indianapolis Motor Speedway. Indy is at the heart of RACER's reason for being and we felt this event was potentially a game-changer. What we saw and experienced impressed our team and our loyal readers who embraced this new event and content with the same passion and interest they show for contemporary racing. We continued the experiment with the sport's premier event, the Rolex Monterey Motorsports Reunion at Mazda Raceway Laguna Seca in August, the SVRA-sanctioned U.S. Vintage Racing National Championships at COTA and the exciting new HSR Classic 24 Hour at Daytona in November and our readers liked what they saw. RACER's mission is to tell racing's story in an authentic, honest and emotionally powerful fashion and vintage racing aligns perfectly with this goal. Vintage racing is the vibrant and meaningful expression of all the sport represents. It is also a wonderful experience for new fans as well as those long familiar with our sport."

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This weekend, RACER.com is once again providing extensive coverage of the second annual SVRA Brickyard Vintage Racing Invitational alongside comprehensive coverage of the 24 Hours of Le Mans, the Honda Indy Toronto and other major domestic and international motorsports events. Many additional vintage racing events will be covered by RACER.com during the balance of 2015. A further expansion will occur in 2016 with reporting on motorsports lifestyle events and auctions also being added. This expansion of Vintage racing content in RACER Magazine will debut in the popular August "Great Cars" issue that will be on-sale during the Monterey Motorsports Reunion week.

Pfanner concluded by saying: "As auto racing continues to evolve, Vintage racing is becoming firmly positioned as the cultural soul of the sport where one can experience the cars, heroes, sights and sounds that gave racing its original and lasting appeal. Vintage races offer unique and immersive family experiences and create lasting memories that lead to a lifelong devotion to the sport. We think this is hugely important to racing overall and our team at RACER will do what it takes to help the sport grow and prosper in the 21st century."

Here's what some key leaders in the vintage racing community had to say about RACER's announcement:

"I think RACER's decision to raise the profile of their coverage of vintage racing shows a lot of savvy. Vintage is the fastest growing branch of motorsport and I know SVRA is positioned to thrive. These are exciting times with companies like Jaguar, Bosch and Bell Helmets investing big time. Kudos to RACER for seeing opportunity and covering what matters."
— Tony Parella, CEO, SportsCar Vintage Racing Association

"RACER has established itself as one of the most respected and recognized motorsports publications in the world so it's a great honor for the Rolex Monterey Motorsports Reunion to be included in its expanded coverage of premier vintage racing events. This year's event will showcase the muscle and beauty of the Shelby GT350 Mustang as the featured marque on its 50th anniversary and the 550-entry overall field will also include an historic number of Formula 5000 cars originally raced from 1968-1976. It will be a great pleasure working with the RACER staff to bring the event to full life for its readership."
— Gill Campbell, CEO and General Manager of Mazda Raceway Laguna Seca.

"To say that RACER's move toward deepening its coverage of the historic and vintage racing universe is heartily welcomed by Lime Rock Park would be an understatement of, well, historic proportions. Lime Rock's Labor Day weekend Historic Festival and Sunday in the Park Concours d'Elegance is by far the biggest, most extravagant, most widely varied exhibition of motoring magnificence that Lime Rock organizes. I am certain that the RACER reader will want to see what the "vintage experience" is all about through the words and lenses of RACER's brilliant staff.
— Skip Barber, President, Lime Rock Park

"Historic Sportscar Racing welcomes the inclusion of our very popular segment of motor sport in a publication with the stature of RACER magazine. As a magazine by racers for racing enthusiasts RACER will be giving you access to the very unique, exciting and accessible form of racing that is Historic Racing. With cars from the early 1900s to the 2000s not just being displayed but competing wheel to wheel on some of the most famous racetracks in the world enthusiasts can find something that will thrill them at every race meeting. I hope that some of you can attend an HSR race sometime in the future, if you do, please say hello and that RACER sent you!
— James Redman, General Manager, Historic Sportscar Racing

About RACER

RACER magazine has paved the way in coverage of Formula 1, IndyCar, NASCAR, NHRA and sports car racing with world-class writing and photography that tells the stories of racers in a way that is unlike any other publication. If you're passionate about motorsports and want an insider's perspective on racing's intoxicating blend of people, passion, speed and technology, RACER is an essential read.

RACER.com delivers insightful news, analysis and commentary seven days a week from the world's foremost motorsports journalists.

RACER's BPA-audited circulation is 32,427. In May, RACER.com had 400,566 users, 2,875,856 page views and 1,145,474 user sessions.

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