How Brian Scotto helped Ken Block launch Gymkhana

What does it take to turn a passion project into one of the most influential automotive brands in the world?

In this episode of The Creative Drive, Taro Koki sits down with Brian Scotto, co-founder of Hoonigan and one of the masterminds behind Ken Block's rise from rally driver to global icon. Brian shares never-before-heard stories about meeting Ken Block, the creation of the original Gymkhana video, the accidental discovery of YouTube as a distribution platform, and how a simple idea evolved into a cultural phenomenon that changed automotive media forever.