Rossi joins Cycle for Survival

Rossi joins Cycle for Survival


Rossi joins Cycle for Survival


Alexander Rossi joined the fight against rare cancers over the weekend when he participated in the Cycle for Survival event in Summit, New Jersey.

Rossi led a team of rare cancer patients; survivors; doctors; caregivers and supporters on an indoor stationary bike ride at Eqiunox Summit. 100 percent of proceeds went to rare cancer research and clinical trails led by Memorial Sloan Ketting Cancer Center.

“Cycle for Survival was an amazing and inspiring event,” said Rossi. “It was a huge honor to be able to not only be a part of it, but also to captain a team. It’s days like these where I remember how fortunate I am and feel blessed to have the opportunity to give back through TAG Heuer. There is still time to donate and I would encourage anyone to join in the battle to beat rare cancers.”

Rossi and fellow TAG Heuer ambassadors Tom Brady (quarterback, New England Patriots), Patrick Dempsey, Tim Howard (goalkeeper, U.S. men’s national soccer team) and Alec Monopoly (graffiti artist) have challenged each other to see who can raise the most money for rare cancer research by March 31, 2018. Each TAG Heuer ambassador has a personalized fundraising webpage where supporters can make tax-deductible donations to Cycle for Survival. (See Rossi’s page here.)

TAG Heuer will match each donation that is made to the ambassador’s pages. Everyone who donates to any ambassador’s page will be eligible to win a TAG Heuer Cycle for Survival Connected Modular 45 watch.

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