Igdalsky leaves Pocono Raceway for NASCAR role

NASCAR announced today that Brandon Igdalsky has joined the organization as managing director of event marketing and promotion, leaving his role as president and CEO of Pocono Raceway.

“Pocono Raceway is in my blood and so are the Pocono Mountains,” he said in a statement. "I may not have grown up here in NEPA, but I have grown to love the people and the area. The staff of Pocono is the best in the business and I wish them all the best, but the time and opportunity has come for me to move on. [My grandfather] Doc gave me the chance to learn, grow, lead and become the person and leader that I am today.  If not for those hard lessons he showed me, I would not be where I am today and I am eternally grateful to him and my family for the chance to do what I do.”

He will report to executive vice president and chief racing development officer Steve O'Donnell, overseeing the team dedicated to working with track partners on a number of event-related initiatives. Igdalsky will lead the NASCAR-Track Council and will be based out of NASCAR's Daytona Beach offices.

"The work across the entire industry to help create the best live experience possible is extremely important to our industry's initiatives," O'Donnell said. "We're delighted that Brandon's experience as a track president will further solidify the strong working relationships we have with our track partners as we continue to innovate the fan experience at track."

Under Igdalsky's leadership, Pocono Raceway became the first motorsports facility with a solar farm. The raceway underwent a repave from the dirt up for the 2013 season, more than 23,000-feet of SAFER barrier has been added, catch fences have been upgraded and a multi-phase way-finding project was recently completed.

Nick Igdalsky was elevated to Pocono Raceway CEO and Ben May was promoted to president, Pocono Raceway chairman of the board Looie Mattioli announced.

NASCAR also announced that Evan Parker has been appointed managing director of content strategy, Scott Warfield has been named managing director of digital and social content and Jeff Wohlschlaeger has been appointed managing director of series marketing.

Parker assumes responsibility and oversight for the strategic development and dissemination of content across each of NASCAR's digital, social and entertainment platforms. Parker will report to SVP & Chief Marketing Officer Jill Gregory. As part of this larger content strategy, Warfield will oversee the development and execution of content and strategic partnerships across NASCAR's digital and social platforms.

Wohlschlaeger, who will report to Gregory, transitions to his new role after leading the event marketing team the past five years. He will oversee the marketing partnerships with each NASCAR series entitlement partner across the national series.