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Mazda MX-5 Cup | Round 12 - IMS | Livestream

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Mazda MX-5 Cup | Round 12 - IMS | Livestream

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Why Toyota races: ‘Motorsport is NOT advertising’

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Why Toyota races: ‘Motorsport is NOT advertising’

By RACER Staff - Jul 22, 2026, 8:54 AM ET

Why does Toyota spend billions on motorsports? According to Toyota Gazoo Racing Global Motorsports Director Masaya Kaji, it's not about advertising – it's about building better people, better technology and ultimately better cars.

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By alley - Nov 8, 2014, 9:30 AM ET

Formula 1 supremo Bernie Ecclestone has labelled Caterham's plan to get back on the grid via crowdfunding as a "disaster" for the sport.Caterham's administrators revealed a plan on Friday to try to raise $3.72 million from fans to ensure the team could race in Abu Dhabi. But Ecclestone is not...

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