RACER Weekly: The new era of American rallying

American rally is having a moment – and the American Rally Association (ARA) is at the center of it.

In this episode of RACER Weekly, we’re joined by ARA Series Manager Preston Osborn to break down the state of rallying in the United States – from the drama of the season-opening Snowdrift Rally to the bigger picture of where the championship is heading.

We talk about what makes American rally unique, how the ARA National Championship is structured, why factory teams like Toyota and MINI are getting involved, and what it takes to grow a motorsport from grassroots participation to global relevance. We also dive into the pathway for new competitors, the variety of rally stages across the U.S., and what the future could hold – including the possibility of the World Rally Championship returning to America.

If you want to understand how rallying works in the U.S. – and why momentum is building – this is the conversation to watch.

In this episode:

What makes the ARA National Championship unique

• The Snowdrift Rally and its dramatic season opener
• Why manufacturers and teams are joining American rally
• How rallying in the U.S. is structured – from grassroots to pro
• The path for new drivers to get involved
• WRC ambitions and the future of rally in America