Arizona Auction Week Cooldown Lap: Gooding & Company

For its annual event during Arizona Automotive Week, the renowned Gooding & Company conducted its Geared Online Scottsdale Edition for the second consecutive year in a row.

Building on last year’s inaugural online-only auction, Gooding & Company hosted an exclusive viewing of all of the lots in Scottsdale, Arizona, during Arizona Automotive Week, allowing registered bidders and press members the opportunity to experience variety of vehicles “in-person online.”

By the end of the week, the company reported a sales total of $6,962,450, with an 88 percent sell-through rate and an average price of $139,249 per lot sold.

The online auction presented an especially varied offering for collectors and enthusiasts of all preferences, from classic American cars to postwar European offerings.

The top sale of the online auction was a rare Touring-bodied 1961 Maserati 5000 GT Coupe, which sold for $924,000. This was followed with the black on black 2005 Ford GT offered from single ownership, which achieved a selling price of $423,500. A late-production 1974 Ferrari Dino 246 GTS finished in Rosso Chiaro over black leather took the third top slot, achieving $374,000. A highly desirable, very early production 1972 Mercedes-Benz 350 SL set a new world auction record, selling for $108,900 and far surpassing its high estimate. Further, a pristine 2008 Porsche 997 GT2 achieved a strong result, bringing in a total figure of $357,500.

An exceptional, unrestored 1963 Chevrolet Corvette 327/340 Split-Window Coupe yielded a figure of $335,500, the second highest price ever paid for the model at auction. The 2005 Porsche 996 Turbo S Cabriolet, offered from single ownership with limited use, also exceeded its high estimate, selling for $126,500. Additionally, the auction house sold 100 percent of lots offered from The Richard Donner Collection, presenting 10 classics from the late Hollywood filmmaker’s personal stable. Mr. Donner’s preferred 1957 Cadillac Eldorado Biarritz Convertible sold well above its high estimate for $121,000 after an arduous bidding war.

“Our second consecutive Geared Online Scottsdale Edition sets a strong precedent for the capabilities of our online-only auctions against the backdrop of live and digital events in the industry,” said Gooding & Company President and Founder, David Gooding. “This online auction, coupled with our viewing in Scottsdale, allowed us to maintain a physical presence for our loyal and dedicated clientele who have supported our Arizona sales year after year, while also confirming our strength as an auction house in both the traditional setting and the booming digital space. We are pleased with our strong results and the versatility of our offerings this year, and look forward to a spectacular live auction sale in Amelia Island this March.”

Top Five Sales:

1961 Maserati 5000 GT Coupe - $924,000
2005 Ford GT - $423,500
1974 Ferrari Dino 246 GTS - $374,000
2008 Porsche 997 GT2 - $357,500
1963 Chevrolet Corvette 327/340 Split-Window Coupe - $335,500

Looking Ahead to its Friday, March 4, Amelia Island Auction, Gooding & Company will offer an exceptional 1959 Porsche 718 RSK from long-term family ownership. The meticulously restored, stunning RSK is an exciting example with a proven racing history, and presents an enticing opportunity for the discerning Porsche collector.