By alley - Nov 11, 2015, 8:31 AM ET

WRC: Autosport International livery for Evans

Elfyn Evans will carry Autosport International branding on his M-Sport Ford Fiesta WRC during this week's Wales Rally GB.

The logo for the Jan. 14-17 motorsports show in Birmingham, UK will be featured across the Ford in the final round of the World Rally Championship, marking M-Sport's presence as a major exhibitor.

"The Autosport International show truly marks the start of the motorsport season," M-Sport's Malcolm Wilson said. "The event has gone from strength to strength in recent years and I am happy to announce that we will have a strong presence in 2016.

"The show really is a great showcase for motorsport and we have ventured into collaboration with the organizers to build excitement in anticipation of its traditional start date in early January.

"As the only Welsh driver in the WRC's top flight, Elfyn's Fiesta will be one of the most photographed cars in the event and we hope this collaboration will build enthusiasm ahead of what is one of the biggest events of the year – Autosport International 2016."

The Williams Formula 1 team has

announced a major presence at the NEC

, Wales Rally GB will curate a feature and World Rallycross champion Petter Solberg will return. Further attractions and guests will be announced in the coming weeks.

"We are really excited at the opportunity in our 25th anniversary year for Autosport International to support M-Sport at Wales Rally GB, Britain's round of the World Rally Championship," show director Ian France added. "It's an event M-Sport has won four times in the last 10 years with both the Ford Focus RS and Fiesta RS with Marcus Gronholm, Mikko Hirvonen and Jari-Matti Latvala.

"Following his recent second-place finish on the Tour de Corse, there will be fantastic support for local hero Elfyn Evans from thousands of rally fans and spectators hoping he returns a winner to the service park in Deeside on Sunday afternoon."

Originally on Autosport.com