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PWC extends partnerships with StopTech
By alley - Jan 9, 2014, 12:09 PM ET

PWC extends partnerships with StopTech

WC Vision announced today an agreement with StopTech Brakes and its parent company, Centric Parts, to extend the relationship between the two brands for five years through the 2018 season. In addition to the extended partnership that has seen StopTech serving as the Official Brake Upgrades of the Series, StopTech becomes the Official Friction and Brake System Partner of Pirelli World Challenge.The five-year extension includes the continuation of a number of partner elements including the inclusion of the StopTech logo on Pirelli World Challenge competitor number boards, and grows the relationship to include branding recognition on a windshield banner location. As well, all TC cars competing in the series have the opportunity to upgrade to a StopTech high performance brake system and all Touring Car classes will compete using Stop Tech friction pads. Additionally, TC/TCA/TCB race highlights as part of the series broadcasts on NBC Sports Network will be presented in part by StopTech."We have had a great partnership with StopTech," said Scott Bove, CEO and President of WC Vision. "As a world leader in high performance brake systems, they are an ideal partner of the Pirelli World Challenge Series. With their technical expertise and hands-on engineering experience on site at every race, we were very pleased when the opportunity came for them to become our official friction supply partner as well. It was particularly gratifying as a racing organization to create a five-year expanded relationship with their organization.""We have enjoyed our affiliation with the Series since 2010," said Steve Ruiz, Director of Engineering, StopTech. "At StopTech we are proud of our commitment to being the best in high performance brake systems. Our relationship with World Challenge has given our company the opportunity to showcase our big brake kits, as well as our whole range of street and race brake components. We have worked with the Series to create a five-year deal that reflects our respect for the Series and our expectations of continued growth and success for both the Series and for StopTech. We are particularly excited about being named Official Friction Partner going forward, giving StopTech the chance to spotlight our championship-winning Race Brake Pads and Street Performance Friction lines as well."

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