
US Rally President Matt Crews joins Featured Speakers for Race Industry Week
Matt Crews, president and CEO of Rally US, FIA WRC, has joined the line-up of featured speakers for the 7th Annual Race Industry Week, taking place Monday through Thursday, November 30-December 3.
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About Matt Crews:
Matt Crews is president and CEO of Rally US, the organizer of the FIA World Rally Championship’s return to the U.S. in 2027. It will be the first WRC round on American soil since 1988.
For more than 30 years, Crews has built a career in sports event creation and management, sports marketing and entertainment. His work spans creating world-class events, building brand partnerships and delivering marketing that connects with fans, brands and communities.
As CEO of Podium Event Partners, the company behind Rally US, Crews leads a team focused on creating major live events that bring global sport to American audiences. He is also the founder and former CEO of the Music City Grand Prix, which brought together music, culture, food and world-class racing in Nashville. The inaugural event in 2021 set a new standard for attendance and drew the largest TV audience in cable history for a motorsports event.
As president and a founding member of FullCircle Ventures, Crews has led brand partnership and sponsorship strategies for more than a decade, including activations around NASCAR, the NFL and the NHL. Earlier in his career, he served as president and CEO of Baker Curb Racing, one of NASCAR’s top-performing teams. There he secured and activated sponsorships with brands including the United States Postal Service, Kleenex, Subway, Cub Cadet and Ford.
Crews played football at Middle Tennessee State University and earned All-Conference honors, and he later returned as the Spring 2023 commencement speaker. During the Music City Grand Prix, he partnered with MTSU’s Construction Management program to give students hands-on experience building a world-class street circuit.
Giving back has always been part of Matt’s work. He served on the executive committee for Vanderbilt Children’s Hospital’s Rally for Kids and is active with the Gibson Gives Foundation. One of his proudest moments was partnering with the Charlie and Hazel Daniels Veteran and Military Family Center to give military families a memorable experience at the Music City Grand Prix.
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