Haas rebranded as TGR Haas F1 Team with Toyota title partnership

Haas will be known as the TGR Haas F1 Team from 2026 onwards after expanding its arrangement with Toyota to include a title partnership.

The previous title agreement with Moneygram concludes at the end of this season, and Haas has held a technical partnership with Toyota Gazoo Racing (TGR) – the motorsport division of Toyota – since late last year. The next stage of that tie-up sees TGR take over title partnership rights, ahead of the introduction of new regulations in 2026.

TGR’s involvement has allowed Haas to run a testing of previous car (TPC) program this year – giving seat time to Toyota-associated drivers Ryo Hirakawa, Ritomo Miyata, Sho Tsuboi and Kamui Kobayashi – and that program will become known as the TGR Haas Driver Development Program from next year.

“It’s naturally a privilege to deepen our relationship with TGR through this new title partnership agreement,” Haas team principal Ayao Komatsu said. “Our working relationship to-date has been everything we hoped it would be. It’s been evidenced through our successful TPC running this season but there’s been so much more going on behind the scenes too – including the development and installation of the simulator at our Banbury facility for 2026.

“The cultivation of personnel, all working collaboratively between Haas F1 Team and TGR, has benefited us greatly and that’s something that will only increase as our partnership matures. We’re excited to further grow with the likes of our driver program too, and it’s been encouraging to see the depth of talent TGR is backing in that process.”

Toyota Motor Corporation chairman Akio Toyoda says the partnership has so far had a significant impact on the personnel within the company.

“Throughout our challenges in the 2025 season, I witnessed young TGR drivers and engineers begin to believe in their own potential and set their sights on even greater dreams,” Toyoda said. “Seeing this transformation moved me deeply. And today, I can say this with confidence, Toyota has finally begun to move – really move.

“I would like to express my sincere gratitude to Gene Haas and Ayao Komatsu for standing alongside our young members, believing in their potential, and facing the future with the same passion and perspective.

“By taking our partnership with Haas another step forward next year, TGR’s ‘People, Product, Pipeline’ mantra – will accelerate in a way we have never seen before. The time has come for the next generation to take their first steps toward the world stage. Together with Gene Haas, Ayao, and everyone at TGR Haas F1 Team, we will build both a culture and a team for the future. Toyota is now truly on the move.”

The TGR Haas livery for 2026 will be unveiled online on Jan. 23 – the same day as Alpine – prior to the Barcelona shakedown the following week.