NEFT Vodka named Official Spirit of the RACER Creator Awards Presented by Dunlop

RACER is proud to announce NEFT Vodka as the Official Spirit of the inaugural RACER Creator Awards presented by Dunlop.

Known for its award-winning ultra-premium vodka and its distinctive barrel packaging, NEFT will also serve as the exclusive sponsor of the post-awards reception, where creators, industry leaders, and motorsports icons will come together to celebrate the best in automotive storytelling.

“We’re thrilled to partner with NEFT Vodka for the first-ever RACER Creator Awards,” said Taro Koki, Executive Producer of the RACER Creator Awards. “NEFT’s creative spirit and commitment to craftsmanship perfectly align with what these awards represent — celebrating those who push boundaries, innovate, and inspire across the automotive and motorsports communities.”

Crafted in Austria using pure Alpine spring water and ancient rye grains, NEFT Vodka has become a favorite among creators and connoisseurs alike. The partnership underscores a shared passion for authenticity, artistry, and excellence — qualities that define both NEFT and the vibrant creator community the RACER Creator Awards were built to honor.

"At NEFT Vodka, we celebrate the passion, precision, and craftsmanship that drive both the art of distillation and the thrill of the racetrack,” said NEFT Vodka CEO Jeff Mahony.

“We are proud to sponsor the RACER Creator Awards, where innovation, performance, and vision come together to inspire the next generation of creators. Here's to pushing boundaries and elevating experiences – both on the road and in the glass."

The RACER Creator Awards presented by Dunlop will recognize outstanding creators across 20 categories, from cinematic storytelling to innovative builds, culminating in a special Creator of the Year honor.

Winners will be determined through a combination of fan voting and judging led by head judge Jeff Zwart.

Join us in raising a glass to the creators shaping the future of automotive culture — with NEFT Vodka. Click here to learn more.