Bell Helmets is now open for business at the Indy Pro Shop on Main Street in Speedway, Indiana. Complete with an office, showroom, and custom shop, the Speedway location of Bell Helmets is open to the public, providing Indianapolis and the surrounding areas with an on-site location for all racing needs.
“The new Bell Indy Pro Store, located in downtown Speedway, Indiana and within walking distance of the iconic Indianapolis Motor Speedway, is the perfect location to coordinate our athlete support and social media marketing programs, giving us direct access to championship race teams, professional drivers, and Indianapolis-based racers,” said Bell Racing President and COO, Kyle Kietzmann. “IMS is the original proving ground for Bell technology and an important part of Bell’s heritage and DNA. The Indy Pro Shop will serve as a learning center for Bell as we continue to advance helmet innovation.”
Jacob Blasdel, town manager of Speedway, added: “Speedway is excited to welcome Bell Racing to the Main St. area. Their commitments to innovation and racing excellence makes Bell a natural fit for Speedway, and we look forward to seeing them grow and succeed in their new home in the racing capital of the world.”