Callaway reveals Camaro SC10

Callaway Cars unveiled its new 610hp 2016 Callaway Camaro to members of the automotive media and enthusiast VIPs on Thursday. Debuting at a private reception at Callaway's Santa Ana, Calif. factory, the SC610 displayed a number of technical accomplishments engineered by Callaway and integrated into the new Camaro platform.

"We're very proud of 2016 Callaway Camaro SC610, which is our latest offering," said Reeves Callaway, founder of Callaway Cars. "For 40 years, we've earned our reputation through our engineering and competition prowess. We've worked for the world's premier sports car manufacturers, so it shouldn't be a surprise that the new Callaway Camaro is very powerful and such a joy to drive. We designed this package for enthusiasts who want race car performance with perfect daily drivability."

During the introduction, the Callaway team explained how the 2016 Callaway Camaro SC610 came into being.

"With Camaro's new 'Alpha' architecture, our engineers were able to incorporate the GenThree Supercharger that we originally developed for the Callaway Corvette SC757," said Mike Zoner, Managing Director of Callaway Cars. "We designed the Corvette system from a clean sheet of paper, applying features to increase airflow quality and reduce charge air temperature. Once we were able to adapt GenThree for the new Camaro, we produced dramatically more power without jeopardizing reliability."

The patented GenThree supercharger system is the heart of the Callaway Camaro SC610 package. Its 2300cc Eaton TVS rotor pack is configured to force air upward into the supercharger housing. Power-robbing heat, inherently produced by supercharging, is removed from the charge air via convective cooling, as it flows through the supercharger housing. This effect is amplified by extending the housing through the hood, exposing it to ambient temperature. Conductive heat transfer is also utilized as the "TripleCooled" intercooler system includes one main and two additional intercooler elements, conducting heat from the charge air for consistent power.

The Callaway Camaro SC610 package also includes a Callaway air inlet system to further improve performance. To distinguish the Callaway Camaro SC610, Callaway carbon fiber engine mid covers, an under hood build plaque with VIN, interior and exterior badging, door sill panels, and embroidered floor mats are included as standard equipment. Each Callaway Camaro SC610 comes with an authenticity documentation package as well.

Callaway Camaro SC610 engine management calibration provides excellent road car drivability with emission compliance in all 50 states. A standard 3 year/36,000 mile limited warranty is included and an optional 5 year/60,000 Limited Powertrain Service Contract is also available, concurrent with the GM powertrain warranty term.

The Callaway Camaro SC610 is available with automatic or manual transmission, as a coupe or convertible, through a network of Callaway Authorized Dealers. In addition, Callaway factory salespeople can be contacted to assist prospects through the purchasing process. Callaway Camaro SC610 MSRP starts at $54,290 (including the base Camaro SS), or at $16,995 as an option on the automobile.

Callaway cars are specialist models, built on demand, with retail financing and warranty coverage. They are sold as new cars through selected GM Dealerships. Callaway cars and trucks are assembled to precise engineering specifications by expert technicians at Callaway facilities, exclusively. In addition, Callaway provides the most comprehensive standard warranty among all specialty manufacturers.