VP Racing Fuels Partners With Sebring International Raceway

SEBRING, FL (March 5, 2015) – Sebring International Raceway today announced a multi-year partnership with VP Racing Fuels, Inc. as the Official Fuel of America’s oldest sports car racing facility.  Activation of VP’s sponsorship will begin when Sebring International Raceway hosts the 63rd running of the Mobil 1 Twelve Hours of Sebring Fueled by Fresh From Florida on Saturday, March 21st, the second round of the TUDOR United SportsCar Championship. 

As part of its agreement with VP, Sebring will have VP’s Motorsport 93, C9, VP110 and C12 racing fuels available on site year-round, with equipment, logistics and service provided by VP Southeast in Ft. Lauderdale.  Sebring’s fuel station canopy and pumps will carry the VP brand and illuminated VP Racing Fuels signs will mark the entrance and exit of pit row.  In addition to its position with the track, VP will provide trackside fuel service for the Twelve Hours of Sebring in its position as the Official Fuel Supplier of the Tudor United SportsCar Championship. 

With the agreement, Sebring joins a growing number of high profile road race facilities in North America that have embraced the switch to VP Racing Fuels, including Lime Rock Park, Watkins Glen International and Mazda Raceway Laguna Seca.

“We’re incredibly proud to be selected as the Official Fuel of Sebring International Raceway,” said Alan Cerwick, President of VP Racing Fuels. “As VP Racing Fuels observes its 40th anniversary this year, I can’t think of a better way to celebrate than to partner with one of racing’s most iconic venues.  Sebring and its patrons maintain demanding standards, and we embrace the trust they’ve placed in the quality and performance of our race fuels.”

“Sebring provides a great platform to promote the VP-branded gas stations and convenience stores we’re rolling out across the U.S., particularly with the VP signage fans and viewers will see at the track’s fuel station and along pit row.  We’ll also activate promotions in support of our growing line of best-in-class consumer products including VP Small Engine Fuel, VP Madditive™ performance chemicals, VP PowerWash™ and more. We’re looking forward to a long and mutually beneficial partnership with Sebring International Raceway.”

“We look forward to partnering with VP Racing Fuels,” stated Sebring Raceway President and General Manager Tres Stephenson. “VP has a long history of supporting the racing industry and a proven record of quality and performance, and we are proud to be associated with them.”

ABOUT VP RACING FUELS

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of Tudor United SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Pirelli World Challenge, PDRA and Rally America, among more than 60 VP-sponsored series and sanctioning bodies.

As part of its retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive™ performance chemicals; VP PowerWash™ and more.  VP also markets VP PowerMaster® hobby fuels for R/C racing.  More information is available online at VPRacingFuels.com, VP-SEF.com or PowermasterFuels.com.

ABOUT SEBRING INTERNATIONAL RACEWAY

Sebring International Raceway is America’s oldest sports car racing facility. Originating from a WWII B-17 training base, Sebring hosted its first sports car race in 1950. Two years later the first 12-hour endurance classic was held. Since then many of the greatest names in motor racing have won at Sebring, including Mario Andretti, A.J. Foyt, Juan Manuel Fangio, Stirling Moss, Phil Hill, Jim Hall, Dan Gurney, Al Holbert and Tom Kristensen.

Sebring’s demanding 3.74-mile asphalt and concrete circuit is considered one of the toughest in the world. Sebring is also one of the most active circuits in the world, hosting club events, private testing, corporate events and driving schools nearly every day of the year. More information is available online at sebringraceway.com.