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IndyCar Officiating Board, we need to talk
Viewpoints
IndyCar Officiating Board, we need to talk
12h ago
Legge to attempt Indy 500/Coke 600 double
IndyCar
Legge to attempt Indy 500/Coke 600 double
19h ago
Daly takes charge on second day of Indianapolis 500 practice
IndyCar
Daly takes charge on second day of Indianapolis 500 practice
9h ago
The RACER Mailbag, May 13
Viewpoints
The RACER Mailbag, May 13
23h ago
IndyCar adjusts FCY rule after Rossi incident
IndyCar
IndyCar adjusts FCY rule after Rossi incident
1d ago
INSIGHT: Sponsorship industry – Fill the void

Industry

INSIGHT: Sponsorship industry – Fill the void

By Ken Ungar - Apr 15, 2020, 12:58 PM ET

We face a health crisis. It will significantly disrupt the way we live. With its close natural tie to sports, the sponsorship industry felt the early sting of event postponement and cancellations. As millions hunker down in their homes facing self-isolation, self-quarantine or lockdown, everyone ponders “what’s next?”In our first...

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