RACER Logo
Trackside sponsorship

Most Popular

Freedom 250 delivers huge ratings bump for IndyCar on FOX
IndyCar
Freedom 250 delivers huge ratings bump for IndyCar on FOX
9h ago
David Cripps, 1963-2026
IndyCar
David Cripps, 1963-2026
13h ago
F1: Heineken set to enter as a series sponsor

Formula 1

F1: Heineken set to enter as a series sponsor

By alley - May 11, 2016, 5:01 AM ET

Heineken is set to enter Formula 1 as a major series sponsor in a five-year deal believed to be worth $150m. The brewery giant will have a significant trackside presence from this year's Canadian Grand Prix and will not be replacing any existing trackside sponsors such as Rolex or Pirelli....

logo
Terms & ConditionsPrivacy PolicyContact usFeedbackConsent Preferences
Motorsports
IndyCarNASCARFormula 1IMSA
Participate
ClubsSchoolsSingle Makes
Subscribe
StreamingFree NewslettersManage Magazine
Services
AdvertiseStudioAgency Creators

All contents copyright © 2026, Racer Media & Marketing, LLC. or Racer Network, LLC. All rights reserved. This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization. Your use of this website constitutes acceptance of our Privacy Policy and Terms & Conditions. Contact us at 2525 Main St, Ste 430, Irvine, CA 92614, 949.417.6700 for more information.