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The RACER Mailbag, September 23
Viewpoints
The RACER Mailbag, September 23
11h ago
Arrow McLaren assigns Dixon, Rosenqvist car numbers for 2027 IndyCar season
IndyCar
Arrow McLaren assigns Dixon, Rosenqvist car numbers for 2027 IndyCar season
5h ago
September brings some surprising wrinkles to IndyCar's silly season
IndyCar
September brings some surprising wrinkles to IndyCar's silly season
1d ago
F1 Commission cuts grand prix race distances for 2027
Formula 1
F1 Commission cuts grand prix race distances for 2027
1d ago
Robb gets Formula E test with Lola
Formula E
Robb gets Formula E test with Lola
1d ago
Inside the creative process behind FOX Sports’ IndyCar promos

IndyCar

Inside the creative process behind FOX Sports’ IndyCar promos

By Marshall Pruett - Feb 7, 2025, 12:23 PM ET

FOX Sports has made quite an impression with the first two NTT IndyCar Series driver promos that debuted in January on its NFL broadcasts. In a great example of how a client and an advertising agency can generate meaningful products in collaboration, FOX Sports engaged the Los Angeles-based wing of...

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