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Mallya: F1 needs social media boost

Formula 1

Mallya: F1 needs social media boost

By alley - Aug 19, 2014, 11:00 AM ET

Formula 1 comercial chief Bernie Ecclestone needs educating about the benefits of social media if the sport is to make the popularity strides it desires, says Force India's Vijay Mallya.Ecclestone caused surprise earlier this year when he suggested F1 did not need an official social media presence, because he felt...

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