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The 2015 Pocono tragedy sent Sage Karam spiralling into depression. Now, he wants others to learn from his journey
IndyCar
The 2015 Pocono tragedy sent Sage Karam spiralling into depression. Now, he wants others to learn from his journey
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Ferrari focusing on increasing brand value ahead of IPO

Industry

Ferrari focusing on increasing brand value ahead of IPO

By alley - Dec 14, 2014, 11:30 AM ET

While stressing urgency and the need "not to fear change" in the process of returning its Formula 1 team to front-running ways, Ferrari's chairman Sergio Marchionne is preparing his vision for expanding the value of the Ferrari brand to be unveiled to investors ahead of an anticipated stock IPO in...

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