Details debut of "World’s First Modern Motorsports Stadium" Today at Le Mans, Lesa France Kennedy shared the vision behind International Speedway Corporation’s largest development project to date – Daytona Rising, the $400 million reimagination of Daytona International Speedway.Speaking to an audience of more than 200 international media, Kennedy, ISC CEO...

Subtitle:Partnership Includes Extension Of Entitlement Sponsorship Two world-class organizations, Daytona International Speedway and Rolex, announced today a partnership that extends the iconic watch brand’s role as the title sponsor of the annual Rolex 24 At Daytona sports car race and Official Timepiece of Daytona International Speedway. The expanded partnership will...