Paul Pfanner

Paul Pfanner is the founder, President and Executive Publisher of RACER magazine and RACER.com and is also the CEO of the Racer Studio creative services and branded content agency. Pfanner began his career in racing media as an art director for FORMULA magazine and later, SportsCar magazine before failing spectacularly as he attempted to become an editor. All of this was a transparent ploy to fund Pfanner’s desire to race but after he proved to be unemployable, he had no choice abandon his racing ambitions so he started his own publishing house and creative agency in 1979 which was the forerunner of Racer Media & Marketing, Inc. Pfanner sold the majority of Racer Communications, Inc in January 2001 to Haymarket Media and re-acquired the company with his original partners Rob and Chris Dyson in March 2012 which now operates under the name Racer Media & Marketing, Inc.

PFANNER: Seven weeks that changed racing

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IndyCar 2w ago

PFANNER: Seven weeks that changed racing

One cannot underestimate the profound impact of Monday’s blockbuster announcement of Penske Entertainment purchasing the Indianapolis Motor (…)

RACER Stuff

RACER.com’s amazing engaged audience growth in August underscores IndyCar’s resurgence

RACER celebrates significant milestones and successes

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14 Mar

RACER Stuff 14 Mar

RACER celebrates significant milestones and successes

A note from Paul Pfanner, RACER’s founder & CEO Seven years ago this week, RACER’s founders retook ownership of (…)

Porsches are personal: Reflecting on Porsche Rennsport Reunion VI

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22 Jan

IMSA 22 Jan

Porsches are personal: Reflecting on Porsche Rennsport Reunion VI

The High Holy Days of sports car racing in America are now upon us with the running of the Rolex 24 at Daytona. This highly anticipated (…)

20 years at the fastest racetrack on earth

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24 Mar 17

Industry 24 Mar 17

20 years at the fastest racetrack on earth

It should surprise no one who reads RACER or RACER.com that some of the most meaningful moments of my life have come at (…)

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27 Jan 17

Formula 1 27 Jan 17

PFANNER: The Power of "Yes"

Paul Pfanner is the President and CEO of Racer Media & Marketing, Inc. and the founder of RACER Magazine and RACER.com. (…)

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RACER Stuff 3w ago

Milestones and Perspective: RACER @ 25

Left to right: The May 1992 premiere issue of RACER, the September 2016 issue and our 24/7 news site: RACER.com. Welcome to the (…)